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Mike McVay
Aug 6, 20235 min read
Talent Crisis Management
Media groups spend a lot of money promoting and marketing talent in order to have them be reflective of their radio station brand. Talent...
Mike McVay
Jul 31, 20233 min read
The Barbification of Media
The media world is abuzz at the success of two women with high profile stature around the globe. They are Barbie and Taylor Swift....
Mike McVay
Jul 23, 20233 min read
What Keeps Me Up At Night
When you’re awake at night, staring at the ceiling before the monsters come to visit, if you’re like me, the mind tends to wander....
Mike McVay
Jul 16, 20233 min read
A Dose of Real
The news was high-profile as Spotify recently ended its massive multi-million-dollar partnership and podcast deal with Prince Harry and...
Mike McVay
Jul 11, 20234 min read
We Get Letters - The Programming Model
To read the blog post, "The Programming Model," CLICK HERE. Great column today (as usual). Since a lot of what you said about music --...
Mike McVay
Jul 9, 202311 min read
The Programming Model
The spring rating results are about to start returning. In a recent conversation the question arose as to how a radio station can go...
Mike McVay
Jul 2, 20232 min read
The 6 P’s for Promotion
The 6 P’s refer to the saying “Prior Preparation Prevents P**S Poor Performance. Tomorrow is the Fourth of July. Independence Day....
Mike McVay
Jun 25, 20233 min read
Pride as a Culture
Despite the ever evolving and changing face of media, and the erosion of audience that most legacy media is experiencing, there is much...
Mike McVay
Jun 18, 20234 min read
Artificial Intelligence; The Discussion Continues
This past week Fred Jacobs of Jacobs Media and I joined Loyd Ford on his podcast The Encouragers; The Radio Rally podcast. The topic was...
Mike McVay
Jun 12, 20234 min read
Know Your Audience
The termination of Chris Licht as the CEO of CNN has shaken the windows of the media world. Licht has “chops.” He has had a successful...
Mike McVay
Jun 4, 20233 min read
40 Tips to Program A Great Radio Station
The Radio Ink 40 Most Powerful People in Radio issue is a little more than a month away. That realization led me to think about those...
Mike McVay
May 28, 20232 min read
The Future's So Bright, I Gotta Wear Shades
The song by Timbuk 3 says it best and I’ve seen it. There is a bright future for radio in regard to talent, programming, sales and...
Mike McVay
May 21, 20234 min read
Rebooting Radio; Starting Over
When your computer, your Phone, WIFI, TV, Cable or Smart Speaker is disrupted and not working properly, you reboot. We all need a reboot...
Mike McVay
May 14, 20234 min read
Mental Health Matters
It’s a topic that few people want to talk about, but one that we should: May is Mental Health Awareness Month. It’s a time designated to...
Mike McVay
May 7, 20235 min read
Get Me a PD
Those are words that I’ve heard a few times in my life. There is a lot to consider when interviewing to hire a PD. There are those things...
Mike McVay
Apr 30, 20234 min read
Human Versus Machine
Artificial Intelligence (AI) is at the center of conversation in many conference rooms around the nation. Nowhere more so than in the...
Mike McVay
Apr 23, 20234 min read
Recruiting
Last week my Radio Ink Daily article was about the Small & Medium Market roundtable sessions at the NAB. This week I’m sharing the...
Mike McVay
Apr 17, 20231 min read
We Get Letters - It’s Not the Size of the Market in the Fight…
Click HERE to see the original Article: "It's Not the Size of the Market in the Fight..." Hi Mike, Today’s RI article was spot on. I...
Mike McVay
Apr 16, 20233 min read
It’s Not the Size of the Market in the Fight…
NAB Show 2023 is underway in Las Vegas. Saturday, I participated in the Small & Medium Market Forum where I served as one of the hosts in...
Mike McVay
Apr 9, 20233 min read
Five Steps To A Better Culture
I recently read a quote from an on-air talent who is retiring. They offered up the advice they would give someone new to radio. This...
Mike McVay
Apr 2, 20234 min read
Stop the Surrender
While it shouldn’t amaze me that there’s little appreciation for the theory of “cause and effect” … it does. Moreso, it disappoints me....
Mike McVay
Mar 26, 20237 min read
Country Radio’s Revival
When the Country Radio Seminar (CRS) wrapped-up a week ago, more than one person who recognized me as a Board member of Country Radio...
Mike McVay
Mar 22, 20238 min read
Saving Country Radio
There has been many questions and much concern about the country format’s rating erosion over the last couple years. Despite some...
Mike McVay
Mar 19, 20233 min read
Why Podcasts Matter
Ten days ago, Podcast Movement Evolution in Las Vegas wrapped up. The conference was full of enthusiastic attendees, sponsors with their...
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